AIM’s founders leading our first ever incubation program in 2019
Our story
Some of the world's biggest problems don't lack solutions. They lack founders.
We learned this firsthand.
Our founders wanted to have as much impact as possible, so they researched where a new charity could help people the most. But they found more problems in urgent need of a new charity than they could ever tackle themselves.
So they asked: what if, instead of starting just one charity, we helped other founders start many? The first charity they helped launch was Fortify Health, which fortifies flour in India with micronutrients, protecting millions of children from anaemia and stunted brain development. From that, our incubation program was born.
Every year, our research uncovers proven, cost-effective ways to save and improve lives that no organisation is delivering. We find and train the founders to bring them to life.
Our Team
STAFF
LEADERSHIP TEAM
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Samantha Kagel
Chief Executive Officer
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Aidan Alexander
Chief Operations Officer,
Co-founder of FarmKind -

Jacintha Baas
Chief Growth Officer,
Co-founder of Sustainer Homes
INCUBATION PROGRAM
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Steve Thompson
Program Manager,
Co-founder of Training for Good -

Samuel Harvey
Program Manager,
Co-founder of Notify Health -

Aaron Boddy
Program Manager,
Co-founder of Shrimp Welfare Project
RESEARCH
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Morgan Fairless
Research Director
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Filip Murár
Senior Research Manager (Health & Development)
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Vicky Cox
Senior Research Manager (Animal Welfare)
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Juan Benzo
Research Manager (Health & Wellbeing)
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Kunal Peety
Research Manager (Animal Welfare)
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Arthur Field
Research Manager (Commons)
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Dylan Collins
Research Manager (Global Health)
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Bernardo Chrispim Baron
Impact Evaluation Lead
TALENT
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Emma Stoks
Director of Talent
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Crystal Lam
Recruitment Manager
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Isla Gibson
Recruitment Manager
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Eva
Resident Dog
OPERATIONS
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Brechtje van den Bosch
Operations Director
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Dilan Fernando
Senior Operations Manager
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Daisy Simonis
Senior Operations Manager
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Izzy Mencattelli
Operations Manager
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Lou Hillwood
Operations Manager
STRATEGIC INITIATIVES
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Sam Alhadeff
Director of Portfolio Philanthropy
Join Our Team
BOARD
Karolina Sarek
Co-founder of Ambitious Impact, Director of EA Animal Welfare Fund
Joey Savoie
Co-founder of Ambitious Impact, Co-founder of Elevate Philanthropy
Patrick Stadler
Co-founder of Pour Demain, Co-founder of New Incentives
ThomasTom Billington
Co-founder of CALF, Co-founder of Fish Welfare Initiative
Akhil Bansal
Internal medicine doctor (NHS), Policy Fellow at the Center for Global Development
Our charities
Since 2018, we've helped launch 60+ organisations who have attracted $107M+ across global poverty and development, animal welfare, mental health, family planning, health policy and biosecurity.
Ambitious altruism
We aim high because the world's biggest problems demand ambitious solutions.
Our values
Results-focused
We care about results, not just intentions. We prioritise approaches based on their potential impact, rather than those that simply feel good or seem prestigious.
Entrepreneurial mindset
We move quickly, test ideas and learn fast.
Caring community
We believe ambitious work is stronger when people support each other. We build a community that's collaborative, generous and energizing to be part of.
Evidence-led
We make decisions using the best available evidence and update our thinking as new evidence emerges.
Get involved
Whether you want to start a charity, join our team, contribute to our research or support high-impact organisations, there are many ways to be part of our mission.
Start a Charity
Become a charity founder and build an organisation tackling one of the world's most urgent challenges.
Work with us
Join the Ambitious Impact team and help us find and support the next generation of high-impact charities.
Current openings: Explore our open roles.
Join our talent network: We're always looking for talented, ambitious and independent people who want to help us build the future of effective charity creation.
Research with us: Help us figure out the most impactful charities to launch next.
Support our charities
You can support the organisations our founders have built with your donations or with your time:
Opportunities at our charities: subscribe to our newsletter to hear about the paid and volunteer opportunities in our community all in one place.
Donate to our charities: you can donate to our existing charities directly or join our community of funders to seed new charities
Support our work
Help us launch more high-impact charities by providing philanthropic support for our programs and operations.
Common Questions
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We get this question a lot. It does sound too good to be true: a free program that pays you to attend and then helps fund the charity you start. It was our now-CEO's first reaction too. Here’s the situation: We believe starting new, evidence-based charities is one of the most powerful ways to improve the world. Our funders agree. We exist to remove blockers to founders getting these charities started, which is why we (with the help of our funders) provide the training free of charge, provide participants with stipends to cover their living costs, and coordinate a network of independent seed funders to provide your charity with its first year’s operating budget.
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A non-profit. We've been a registered charity in England and Wales since 2021 under our legal name, Charity Entrepreneurship (charity number 1195850). Our budgets and financial history are in the transparency section below.
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Philanthropic foundations and individual donors who want more field-leading charities to exist. Our funders have included Founders Pledge, Coefficient Giving, and GiveWell.
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Our London office is the beating heart of our ecosystem of charity startups, but our staff and founders live and work in dozens of countries in every inhabited continent. We also have a thriving online community on Slack for our staff, program alumni and incubated charities.
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We've piloted several programs over the years: training charity researchers, training grantmakers and philanthropic foundations (our "Impactful Grantmaking" program), and incubating for-profit startups (our "Founding to Give" program). We're now focused entirely on our flagship Charity Entrepreneurship Incubation Program, which, despite the name, will gladly help launch for-profits whose operations have a large, direct positive impact.
If you're interested in gaining charity research experience, you can express interest in a research fellowship at AIM here.
If you want to start a foundation or increase its impact, Elevate Philanthropy runs an improved version of our old Impactful Grantmaking program.
You can see our comprehensive FAQs here.
Transparency
Since late 2021 Charity Entrepreneurship (CE) is a registered charity in England and Wales (Charity Number 1195850).
Charity Entrepreneurship was a project of Charity Science Foundation of Canada, a registered charity in Canada. Please click here to see Charity Science Foundation of Canada's annual information returns for the Canada Revenue Agency, including detailed financial information.
Charity Entrepreneurship supports its incubated charities through a fiscal sponsorship arrangement in the United States with Players Philanthropy Fund (Federal Tax ID: 27-6601178), a Maryland charitable trust with federal tax-exempt status as a public charity under Section 501(c)(3) of the Internal Revenue Code. Please click here to see Players Philanthropy Fund's audited financial statements and other important compliance-related information.
Players Philanthropy Fund: 2024 Audited Financial Statement, 2024 Form 990
Incubation program theory of change